Date: 14th September 2018
Marketingtopics respects your privacy and your rights to control your Personal Data. This statement is intended to let you know what personal data is processed, how we use this personal data and the rights you have to control and protect your own personal data.
1. About Us
Marketingtopics is a dedicated content provider designed for professionals to have access to the latest content relevant to their interests and business-related fields. We provide all forms of B2B content: whitepapers, reports, tips and guides enabling business professionals to gain knowledge on cutting-edge technology and business insights. The General Data Protection Regulation (“GDPR”) ensures you have greater control over how your data is used by companies in today’s technological world. Please take the time to read this statement to understand how we process personal data. We may need to update this statement from time to time so do check back regularly to stay up to date.
2. About Internal Results
Who we are: Internal Results (Ireland) Limited of Advanced Office Building, IDA Business & Technology Park, Mountrath Road, Portlaoise, Co. Laois, Ireland (company number: IE 496970). Marketingtopics (Marketingtopics.com) is a domain wholly owned by Internal Results (Ireland) Limited used exclusively to deliver content & lead generation services.
For any privacy or data protection queries please email our team at email@example.com. You can also call us on +353 (0) 1906 8570, email us for general enquiries at firstname.lastname@example.org or write to us at Internal Results (Ireland) Limited of Advanced Office Building, IDA Business & Technology Park, Mountrath Road, Portlaoise, Co. Laois, Ireland.
What we do: Internal
Results provides business to business (B2B) lead generation services to companies
looking to promote their offerings to other businesses. We do this by utilizing
email promotion and telemarketing services.
Why we do it: It’s our mission to enable businesses to promote more effectively to the right people in other businesses.
3. Lawful Basis for processing Personal Data
The General Data Protection Regulation (GDPR) defines six lawful bases for the processing of Personal Data. Of these six we have concluded that our most appropriate lawful basis for processing personal data is legitimate interest. This is because:
· The lead generation services we offer are designed to enable our customers to promote their offerings more effectively to the right people at other businesses, we only perform business to business lead generation.
· The processing we do is very unlikely to affect the fundamental rights and freedoms of the individuals whose data we process when we perform our lead generation services. We have concluded this because:
o We only process information that is:
§ specific to business (B2B) data (never personal (B2C) data);
§ in the public domain;
o We help our customers promote their offerings more effectively to those individuals in businesses who would reasonably have a legitimate interest in receiving such communication
o It’s in the interest of individuals whose personal data we process for us to maintain healthy and accurate information so that businesses can better reach the most relevant business contacts
· As our customer we will rely on our contractual relationship to process your personal data to provide goods and/or services to you.
· Should we rely on your consent in any circumstances to process your personal data you can easily withdraw your consent at any time by contacting us at email@example.com or by using any unsubscribe mechanism supplied (such as an unsubscribe link in an email).
4. What data does Internal Results have?
The type of information we may process about you may include:
· In order to support system administration and reporting we may collect your computer information (such as IP address to identify your location when signing up to Internal Results). We will never pass on this information to third parties unless required to by law.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer or mobile device. For example, cookies can be used to collect information about your use of the services during your current session and over time (including the webpages you view and the files you download), your operating system and browser type, your internet service provider, your domain name and IP address, the website that you visited before our website, and the link that you use to leave our website.
6. What does Internal Results do with the data?
Use of the data for providing services: Internal Results may use your personal data when providing lead generation services to its customers. When a customer contracts us to do this Internal Results is a data processor and our customer is the data controller with respect to the Data Protection Laws. When we provide services we shall:
· match information provided by our customer against the data we may process to determine the best individuals to target for our customer; we do this by understanding the job title/role, company and location of individuals that best fit this criteria;
· perform our services in accordance with applicable data protection laws
· use email and telemarketing communication to offer our customers’ products and/or services to the individuals who may reasonably have a legitimate interest in receiving such marketing communication;
· communicate with you using this domain and others that we own (for a comprehensive list of all domains owned please see the Internal Results Privacy Statement available here; if you want to be removed from all communications from these domains and Internal Results then please email firstname.lastname@example.org and request to be “unsubscribed from all”.
· ensure you can easily opt out of receiving any future communication from us and that you know your privacy rights and can instruct us when exercising your rights;
· confirm which 3rd parties as appropriate we pass your personal data on to and why. The only personal data we shall ever provide to our customers are your name, job title, business email address, business telephone number and if applicable your public LinkedIn profile link.
· ensure reasonable steps are taken to process and store data securely and in accordance with applicable laws
Retention: It is mission-critical for our business to be able to have access to and use accurate data that enables us to deliver a high quality service. Therefore, we will retain your personal information for as long as it remains accurate and up to date (as best we can tell it is accurate) and we will remove your data if we confirm that it is no longer accurate or you have requested to restrict us from processing your data. You may request for us to delete or erase your data and we will comply with such requests unless the law restricts us from doing so, in which case we shall restrict the processing of your data and explain this to you at the time.
Additional Uses: we use your information for several other purposes outside of providing lead generation services such as:
· Providing our customers with the confidence that we have access to accurate data that enables us to better promote their goods and services using direct marketing to the right people (decision makers, influencers, champions etc.) in other businesses;
· Ensuring we can keep an accurate suppression list in accordance with the appropriate data protection laws;
· Where applicable helping us keep you up to date our services, changes in policies and other important notifications;
· Enabling you to interact with features or tools on our website such as our live chat function;
· Providing you with the services we have and offering new services;
· Improving your user experience;
· Gathering analytics on usage and other statistics in order to improve features and functionality.
If we need to contact you we will generally do this from our email@example.com address but we may also contact you by post or telephone unless you request otherwise.
7. Your Rights
As an EU resident (data subject) you have the right to:
· Access: You may request to see and obtain copies of the personal data we hold on you and if we process this data;
· Rectification: You may request that we correct any inaccuracies in the personal data that we hold on you;
· Be Forgotten: From May 2018, in certain circumstances you may (unless the law states otherwise) exercise your right to be forgotten (have your personal data erased);
· Restriction: You may ask for the processing of your personal data to be restricted because there is some disagreement about its accuracy or legitimate usage – i.e. requesting that we do not process your personal data for direct marketing purposes by keeping a single record of your data on a suppression list;
· Object: to state that you object to our processing of your personal data if we are relying on legitimate interest as the lawful ground for processing; and
· Portability: Where applicable you may request your personal data be transferred to another organisation.
8. Changes to this Privacy Statement
If we make changes to this Privacy Statement, we will post these changes on our web site(s) in order to keep you informed and where appropriate, we shall notify you via email.