International Gaming Research Unit
Nottingham Trent University
The International Gaming Research Unit (IGRU) at Nottingham Trent University, headed by Professor Mark Griffiths, has particular expertise in the area of social responsibility in gambling and gaming.
Over the last five years, the IGRU has been working with many gaming companies both nationally and internationally to:
- help develop social responsibility guidelines and policies
- carry out audits of social responsibility practices within online and offline gaming environments
- develop harm minimisation practices within gaming environments
- help design safer gaming products and assess psychosocial impact of new games
- provide research and consultancy services in the psychology of gaming practices