To enclose an exact copy of words written or said by someone else
Quotes of all lengths, from a single word to a whole paragraph, should be shown between single quotation marks 'like this'.
Quotations of several paragraphs are written with opening quotation marks at the beginning of every paragraph, but closing quotation marks only at the end of the final one.
Direct speech is written with single quotation marks, and is introduced by a comma or a colon:
The customer service adviser said, 'I can alter that immediately'.
Use double quotation marks for quotations within quotations.
Commas and full stops go inside or outside quotation marks as appropriate. When quoted words are used as part of a longer sentence, it may be necessary to change pronouns, cases or tenses. Changes should be enclosed in square brackets.
Sam says his interest in geography was sparked by 'wonderful school trips', and then describes how he did some voluntary work in archaeology which, 'unsurprisingly, heightened [his] awareness of how the landscape had been used in the past'.
The position of question marks and exclamation points depends on whether the question or exclamation is part of the quotation, or part of the sentence containing the quotation.
The personal statement included misspellings such as 'aragant'!
The reference stated, 'This student is exceptional!'
Avoid using quotation marks around product names, such as Apply, Track, Tariff, ot titles of reports and books etc.